Has Zerodha finally decided to enter the "marketing" game

[ShubhS9]

Hi @rthammareddy11, this is not us Seems like our partners are advertising their affiliate links. Nithin had answered a similar query here:

Zerodha Advertisement

We have many partners and customers who might be creating these ads, but we have never done any marketing and advertising ourselves ever. We never pay partners or even customers any upfront money to put these ads as well, we just do a flat percentage share of the brokerage revenue generated. The context of us talking about not spending on advertising is that If we spend money to acquire users, then the business is wired to constantly figure out ways to generate this cost in revenue from cust…