Instead of paying fixed charges on equity delivery trades, I’d prefer a monthly/yearly plan. Something like Zerodha+ with some other value added features.
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Increasing taxes on fno really doesn’t make sense “to protect the retailers” cause those who are making a loss are anyways not paying taxes, this is only going to trouble those who are doing good. And if their thinking is by increasing taxes people will stop trying to trade knowing that breakeven is going to be hard well yeah that’s the start of the end for india as a major economical power
Panipuri selling better than Fno option selling. if Tax goes increases. in future.
Agree. Monthly / Yearly subscription plans are the future of brokerage.
If Zerodha does not launch it, someone else will.
I think ICICI already has these, not sure tho.
@nithin if this is true. How skewed is FnO brokerage income. Like <5% of users contribute more than 70% of brokerage like that?
Do brokers offers special discount/ special treatment to the top 0.3% people? like no interest on margin shortfall, discount MTF rates, Reduced brokerage like that?
Top 20% = 80% of revenue.
We treat all our customers alike.
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Does the operator or regulator have control here as well, like in the market? All points were transparent and accurate, yet why was @Sandeep_Himatsingka post hidden? If something is correct, it should be shown, not hidden. Don’t cover it up like the media industry does 
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@nithin You have been very transparent on the calculations and your business model. I appreciate it and it is only fair to increase charges to protect your revenue. But Zerodha has been a sentiment for us, I have been using Zerodha since very long when it was a very small company. The moment you stop zero brokerage, the name ZERODHA will lose its significance. I suggest you to keep something free, some product that a common man deals with, so that we can carry forward the legacy of this name Zerodha along with its sentiment.
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Hey @nithin,
How about charging 1 INR platform fees per trade irrespective of whether it’s fno or delivery or intraday? That will cover all your lost profits and you can still keep equity delivery free of any brokerage…
HI nithin… let us hv some fair talk, the total burden on zeordha due to this “true to label” is not going to cost more than 50 cr for zerodha… zerodha earned 2900 cr as net profit in FY 23 and
4900 cr in FY 24 … so taking a hit to 50 cr is not big hit for zerodha and zerodha can easily bear it…
it is different thing that you want to use this opportunity to skim more profits for zerodha and thus yourself… that all… you may be slowly moving form profit to profiteering …
this is the truth… unfortuantely legally you can sure charge more … morally may be not
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How sweet of you @amitskale 
How about 10 INR per order for Equity delivery. Maybe then Z can keep fno brokerage as is 
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damn zomato platform fee here too…
Anyway zerodha also will see what other brokers are going to do and take a step IMHO.
we already paying platform fee that is 20rs/order. if you want to make it fair and help zerodha make more money then lets change it to 15rs/oder for both delivery and fno.
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Would you as a businessman not try to increase your profits?
I do not know what exactly you do for living. If you have business will you not increase selling price of your products when your costs increase?
If you are a salaried person, if your company’s profits reduce are you ready to lose some part of your salary as well?
If I was in Nithin’s place, I would have increased the charges much earlier. It was Rs.20 per order in 2010 and even now it is the same.
Doctors have a lot of money but don’t they increase their consultancy fees year on year? I increase my professional fees every year. By your logic Ambani should probably give free internet to the whole country.
I do not know if the charges should be increased or decreased, but you can’t question somebody’s morality on this.
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Ah. Why delete it?
Why don’t you move to some other broker?
I too had my feature requests. I too had my complaints. I even moved 20 percent of my funds to some other broker.
But the day you move to some other broker, you will know how good zerodha actually is.
If it’s about missing deadlines, be assured that they will miss it. But how is it dirty business?
Did they promise you mtf when you joined them?
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Nothing Personal, I Was Saying This Is Just For Seeking Investors Attention Because The Way They Are Reacting These Doesn’t Seems To Their Own Business, They Seems To Be In Race Of Valuation & Numbers, There Are Other Ways To Expand Their Legacy But Seems Like They Are Keen To Play With Numbers
May be they are. I do not know any one of them personally. So it wouldn’t be right for me to pass judgement.
But if I was in their place, I would definitely be in this game of raising valuation. I feel they are not aggressive enough. May be that’s what has worked for them all these years. They know it better.
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Maybe Lakhs & Crores Doesn’t Matter For You But We’re Already Paying It & That’s Alot Of Income Already They Have