When I call zerodha support, I need to provide a support code.
This code is deep inside the UI. I mean, you need to make 7-8 clicks to reach there.
Also, the path is not very obvious.
If I start from the Kite app, I need to perform below steps
Open Kite app->Login->Click on Account number->Console->Portfolio->Hamburger button->My account->View (Support code)
Support code should be more readily available. Either in support or Profile page.