Why is Zerodha doing all this

  1. NSE specifically asked to remove referral plans, we pushed them for it, they have recently put a circular saying it can be given again. We are planning to launch this again this week.

  2. SEBI specifically put out a regulation that said brokers can’t do any form of rewards that might induce trading. So we had to remove brokerage refund for 60 day challenge.

  3. NSE and BSE has put out circulars saying stop intraday leverage. I have shared the link and screenshot here. If all other brokers are saying they haven’t received they are lying. It is on the NSE and BSE website. They are being stupid keeping quiet. What is needed now is to push for the rule to be changed.
    Why did the exchanges publish a clarification on no additional intraday leverage?

  4. Console is much better than Q our old backoffice. Now that console is ready, we are working on all types of visualizations to help get better trading, much better than what Quant ever was. Pi is a third party product, not in house. That company who has built Pi has stopped development on it.

As a financial services business, it is important to remain compliant to all rules and regulations. The repercussions of breaking them can be quite severe. And I don’t even know if you as a client want to be trading with someone who is breaking rules.

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