AppStore and PlayStore ratings of Kite vs. Groww! Groww is at BETTER position in both the places!
On AppStore 4.3 (Groww) vs. 3.4 (Kite)!!
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Groww aggressively asks for a review on the App Store when app login is triggered.
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Interesting points have been addressed by Growwâs CEO and Co-founder, Lalit. We frequently discuss the features we desire as consumers, and Groww is already delivering on that. No wonder they have onboarded so many customers, making them the number one choice.
Zerodha needs to catch up on several points. While Zerodha has the first-mover advantage, customer loyalty also depends on multiple factors. Given the ease of switching brokers for customers, loyalty toward Zerodha becomes a question mark.
Remember when we only had DD National as an option, and people were forced to watch it? Loyalty was at stake the moment people got other options. Similarly, having the first-mover advantage doesnât guarantee loyalty, as seen with DD News.
Would like to hear your viewpoint on this, @nithin
ps - I donât have any account on groww and would like zerodha to improve upon, so that I donât have to do that.
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Well, one thing for sure is that Groww and Zerodha customer care teams are a failure. This is where most of the new age companies fail as well. If there is a little or no passion about customer centric approach to business, no amount of profits will save either of these .
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Interesting. Can you please elaborate on the failure of customer care in the two companies?
Btw, I have contacted one of them and gave some feedback about their UI. It was implemented months later (probably due to multiple feedbacks on the same).
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hmm⌠I donât know if I can really comment on competitors. But yeah, I do understand that there is not going to be any status quo, everyone will get disrupted if you arenât agile enough. We are publishing a Zconnect post on this topic soon. You will have to give it a couple of days.
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Despite what NIthin has said above, I donât think Zerodha is competing to be the largest or the most popular broker.
They just wanna deliver what they know best to do. A safe environment to learn, understand and trade for the common man, while obviously being profitable.
Their entire strategy from the beginning has been about being true to their word. Yes, there have been delays and shortcomings⌠but as even Warren Buffet said âCan I guarantee that someone, somewhere in my organisation is not living up to my ideals? No, I cannotâŚâ
I, personally, like the integrity that @nithin brings to the table. Building trust in a brand normally takes decades⌠but being able to listen to and see the rationale behind his decisions publicly debated on this forum, whether I agree with them or not, builds credibility.
Personally, I trust them, Zerodha.
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I think, the promotors donât want to grow more and get more lobbying/limelight against them. They only want a stable high salary. Like sun tv.
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wow, hard to believe that Zerodha is 4th from the bottom!
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Zerodha doesnt focus on app. This survey relies on app/play store ratings only right?
Dear @nithin
Following reasons also support this :
- High brokerages (0.25%) on physical settlement of stock. While Groww charges only Rs 20.
- If any one want to sale stock options in near month or far month, the same is blocked by zerodha(in the name of illiquid ) it is not the case with Groww.
Please rethink on above if it is feasible and commercially viable.
As you know, when zerodha started, so called established brokers(charged exorbitant brokerage) taking it likely, that zerodha do nothing, but what happened, you already seen.
Thanks
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Of course, we focus on the app. 
Most of our trading activity happens on the app. But we donât get into paying/managing the reviews and ratings.
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There has to be some logic behind every business decision right? A physical settlement trade brings higher risk and a much larger effort from our side. So, the brokerage rates have to be higher to compensate for it.
Running broking is like running an insurance business. If you donât think about risk, it is just a matter of time before a black swan event blows up in the face of the business. If a stock option contract is illiquid, that is, has no activity at all, then the risk goes up exponentially as short option trades carry unlimited risk. If the customer is out of the money and the position canât be exited, the loss is on the broker. It is like an insurance policy with fixed premium but unlimited cover.
If you tell us any contract which we are blocking which we shouldnât be given the above point I made, do share it here.
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Dear @nithin
Itâs 1:38 P.M
Pfa of screenshots
What wrong with this option?
If I want sell it at the money option @ Rs 101.
Moreover I have sufficient margin.
AS YOU SAID IN ABOVE POST
âIf you tell us any contract which we are blocking which we shouldnât be given the above point I made, do share it here.â
Where is black swan event in it. If I sell for Jan than itâs ok but when I want to sell for feb expiry then it is blocked in the name of illiquid.
The OI in this contract is 0. So if you end up shorting this, we wouldnât be able to meaningfully manage the risk. Yes you have money today, but what if the stock moves against you? There will be no way to exit this position.
But that said, I get the point. Let me speak to our team and see if we can allow shorting with higher margins for options like these where there is no open interest or low OI.
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Dear @nithin
I complete the above contract with Jan month
I donât think any logic behind this.
I know once upon a time you were a good trader and you know most of the time near month and far month contract have zero open position and when a single transaction hit itâs become little bit liquid.
Moreover, as a broker you have options to liquidate client collateral holding if margin shortfalls, so I didnât think any risk from broker side.
One more thing, I am selling it as fully cash covered and understand the risk involved in it.
Thanks
You might have the funds, but there is no buyer for this price. Not even a single contract is traded, so even if you get in the trade - you might not be able to get out when required.
I think it is a blessing in disguise that Zerodha did not allow you to take this trade.