TL;DR - Zerodha’s mission statement requires a higher standard
of not just avoiding hypocrisy,
but even avoiding the appearance of hypocrisy by any stretch of imagination.
Personally, i cannot see how that can be achieved in today’s world.
But, hoping Zerodha finds out a way to do so.
Since you ask, trying one more time.
The contradiction is having a particular personal view
and offering products that do NOT strictly conform to the view
AND claiming the mission statement that Zerodha does.
@Bhuvan while it is just one person who has voiced their concern
(based on appearances) in this thread,
please consider the thousands who are silently (mis)judging Zerodha.
Right.
So, how to put this front-and-centre
in front of everyone who watches that video
and silently misjudges Zerodha
without giving you an opportunity to clarify their incorrect jump(s) to conclusion(s)?
Please think of approaches to ensure
how to not just stick to the higher standard of quality/trust that Zerodha aspires to
but also appear to do so without any scope for contradictions.
(there’s only so many folks one can keep clarifying one’s actions to)
While Zerodha continues to be focussing on trust as the USP,
and IMHO is still the most trustworthy compared to others,
the (appearance of a) downward trend in trustworthy actions, is unnerving.
I hope to highlight that it is
becoming increasingly difficult to buy-in into
the highest standards Zerodha sets for themselves.
Please see if can make it easier by avoiding even any appearances of conflicts.
@Bhuvan Remember the feeling from the following bit ?
The result is a dangerous new condition.
Highly credentialed people are now speaking entirely out of their ass.
We are facing a crisis never seen before in the history of humanity. Things are bad.
How to ensure that Zerodha doesn’t come across as being infected with this
by any sort of abstract pattern matching that folks sub-consciously do?
PS: While i was sharing the above reference, the irony is not lost on me. 
But, it’s a thought, one that i feel strongly enough to share it here.
PPS: I agree with the personal views on FDs/bonds, that is not the concern. In fact, folks have wondered on this forum how Zerodha can offer MTF and still claim to act in the best interests of the individual (and have received sufficient clarifications that resolve what appear to be a contradiction at first sight). The concern is that a lot of the thoughts/opinions and Zerodha’s actions are easily misunderstood/misconstrued. The obvious/simplest interpretation often being in conflict with Zerodha’s mission statement. Does anyone at Zerodha red-team outgoing public communications to ensure such instances are pro-actively identified/avoided?